STEADLIFE
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Buy-Sell Agreements Explained for Startup Founders

A buy-sell agreement says who can buy a founder’s shares, at what price method, and when.

Without funding, the paper often fails when someone dies and the remaining owners need cash to close.

Key takeaways

  • 01

    Confirm valuation method, death and disability triggers, and transfer steps match your current cap table and investor rights.

  • 02

    Fund the purchase with life insurance sized to today’s ownership and a realistic company value, reviewed with counsel.

  • 03

    Revisit after financings, founder exits, or major role changes. Stale agreements create the same chaos as having none.

  • 04

    Stead Life places buy-sell insurance. Your attorney drafts and updates the agreement itself.

In this guide

  • Confirm valuation method
  • Fund the purchase with life insurance sized to today’s ownership and a realistic company value
  • Revisit after financings
  • Stead Life places buy-sell insurance

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